The Journey of Prabhu Shri Jagannath and Celebration of Rath Yatra in the US: A Cultural Phenomenon
By Lokanath Mishra
The International Society for Krishna Consciousness (ISKCON) has a rich history in the United States, dating back to the 1960s. Founded by A.C. Bhaktivedanta Swami Prabhupada in New York City on July 13, 1966, ISKCON has become a prominent spiritual organization in the country.

In 1967, ISKCON devotees in San Francisco stumbled upon small deities of Lord Jagannath, Lord Balabhadra, and Goddess Subhadra in a shop. Recognizing these deities Puri Temple, the devotees were inspired to worship the deities in their temple and started to celebrate the Ratha Yatra festival with danda Kirtan.

The first Ratha Yatra festival outside India was held in San Francisco in 1967, organized by ISKCON devotees. The deities were placed on a chariot, and the festival was celebrated with great enthusiasm. This event marked the beginning of a new tradition in the US, which would go on to become a significant part of ISKCON’s activities.

From its humble beginnings in New York City and San Francisco, ISKCON expanded rapidly across the United States and the world. The organization established temples and centers dedicated to the worship of Lord Krishna and other deities. Today, ISKCON is a global spiritual community, with a presence in many countries.

A.C. Bhaktivedanta Swami Prabhupada’s legacy continues to inspire millions of people around the world. His teachings on Krishna consciousness and devotion have had a profound impact on the spiritual landscape of the US and beyond. The establishment of ISKCON and the celebration of the Ratha Yatra festival are testaments to his vision and dedication.
The establishment of ISKCON in the US and the first Ratha Yatra festival in San Francisco mark significant milestones in the history of the organization. From its early days in NYC to its global presence today, ISKCON continues to inspire people with its message of love, devotion, and spirituality.

The Jagannath Rath Yatra, a revered Hindu festival, has been celebrated in India for centuries. However, its journey to the United States is a fascinating story of cultural exchange and devotion. In 1967, the first-ever Jagannath Rath Yatra was organized in San Francisco, marking a significant milestone in the history of Hindu festivals in the US.
Jayananda Prabhu, a devoted follower of Srila Prabhupada, played a crucial role in introducing the Rath Yatra to the US. An engineering graduate from Ohio State University, Jayananda Prabhu was one of the thousands of Westerners who attended Srila Prabhupada’s lectures on Krishna Consciousness in the United States. Inspired by the teachings, he served Srila Prabhupada and built the first rathas (chariots) used to carry the deities Jagannath, Balabhadra, and Subhadra through the streets of San Francisco, New York, and Philadelphia.
Since the inaugural Rath Yatra in 1967, the tradition has spread across the US, with the increase in Krishna Consciousness among the people. Today, the Jagannath Rath Yatra is celebrated with great fervor and enthusiasm in many cities across the country. The festival has become a cultural phenomenon, showcasing the rich heritage and traditions of Hinduism.
The Jagannath Rath Yatra is more than just a festival; it’s a symbol of devotion and spirituality. The procession of the rathas, accompanied by chanting and music, is a sight to behold. The festival brings people together, fostering a sense of community and cultural exchange.
The Jagannath Rath Yatra in the US is a testament to the power of cultural exchange and devotion. From its humble beginnings in San Francisco to its widespread celebration across the country, the festival has become an integral part of the Hindu community in the US. As we celebrate this vibrant festival, we honor the legacy of Jayananda Prabhu and the many devotees who have worked tirelessly to spread the tradition of Krishna Consciousness.
The Jagannath Rath Yatra is a significant Hindu festival that honors the journey of Lord Jagannath, a form of Lord Vishnu, alongside his elder brother Lord Balabhadra and his younger sister Goddess Subhadra. This annual festival is celebrated with great fervor and enthusiasm not only in India but also in countries around the world, including the United States.
The Jagannath Rath Yatra has a rich history that dates back to the 12th century CE, when King Aanantavarman Chodaganga Deva built the Jagannath temple in Odisha. The temple was existed before the 12 century in a dilapidated condition and was very small. But car festivals were started after 12 century. The festival commemorates the journey of Lord Jagannath, Lord Balabhadra, and Goddess Subhadra from their home temple in Puri to their aunt’s temple in Gundicha. According to legend, Goddess Subhadra expressed her desire to visit her aunt’s place, and her elder brothers decided to accompany her on a chariot ride.
The Jagannath Rath Yatra has been celebrated in the US since 1967, when the first-ever Rath Yatra was organized in San Francisco. Since then, the festival has become an integral part of the Hindu community in the US, with celebrations taking place across various cities. In 2025, the Jagannath Rath Yatra will once again be celebrated in the US, with devotees gathering to honor the deities and seek their blessings.
The Jagannath Rath Yatra is a nine-day festival that begins on the second day of the fortnight of the month of Ashadha (June-July). The festival features the procession of three massive chariots carrying the deities of Lord Jagannath, Lord Balabhadra, Sudrashan and Goddess Subhadra. Devotees pull the chariots, chanting and singing hymns in praise of the deities.
The Jagannath Rath Yatra is a celebration of devotion, faith, and community. It brings people together, fostering a sense of unity and cultural exchange. The festival is an opportunity for devotees to seek the blessings of the deities and to reflect on the values of compassion, love, and spirituality.
The Jagannath Rath Yatra is a significant festival that showcases the rich cultural heritage of Hinduism. With its origins in Odisha, India, the festival has spread to countries around the world, including the US. As we celebrate the Jagannath Rath Yatra in 2025, we honor the legacy of the festival and the devotion of the millions of people who participate in it.


